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Why Folk Matter

I've spent an adult life time trying to understand why people do what they do. I've researched, learned, observed, practiced and lived. My overwhelming conclusion is that life can be tough. For some, more than others.

The human condition is a truth that unites us. We all feel pain. We are all trying to survive. From the richest to the poorest; the most to least privileged; the oldest to the youngest. 

Pain & survival have driven my many years of curiosity, learning, healing, suffering and striving. I've learned a lot the hard way, so you don't have to.

Optimal performance isn't sustainable in the hurt locker. You won't find your self-worth on Tik-tok. Let me help you find it.

Claire Watson, Founder

I was raised in what I now know to be a neurodivergent home. Until my early 30's I never felt like I belonged anywhere outside my home, at all. I became a single parent at just turned 20 yrs old, I had no career, or home. I went back to school. I built a corporate career. At 38 I became a single parent again. I smoked for the best part of 20 years. I've been overweight most of my adult life. I've had two emergency surgeries (appendix & ectopic) and three bouts of post natal depression. I've done CBT therapy, counselling and HRT. I am a multiple IRONMAN finisher.

I'm now 47 and for the first time in my life am able to say that I am genuinely proud of the life I have lived and the person I am and its nothing to do with the Ironman finish line. It is however everything to do with the person I had to become to get here. You can read more of my story in the book - when it's finished.